Hi, all,

For the past six months, Luulla has seen great growth rate with our traffic steadily increasing month by month. More buyers now visit the site each day, to browse, collect and ultimately make purchases from our sellers.

In order to expand to buyers internationally, few months ago, the multi currency feature was introduced allowing us to support up to 24 types of international currency. The site was redesigned to focus on simplicity, more beautiful, easier sharing of your items to multiple social media sites. All these efforts has resulted in increasing engagement from our buyers, higher rate of purchases and more visits to your store and items.

With the optimizing of our shopping cart to allow guest checkout and with the recently introduced product listing variation feature, we have seen the conversion rate increases steadily and the purchase flow more streamlined. Buyers love to buy from Luulla because they do not need to explicitly create an account during time of purchase and they are able to provide all the necessary purchases information to the seller at the time of checkout.

Our goal is to build a sustainable business in the long run, to help small businesses sell their goods online and to expand the reach of your store and items to more potential customers that are seeking to purchase from our sellers. To ensure such growth, Luulla will continue to run paid ads on sites like Facebook, Google, StumbleUpon, Blogs to ensure new customers continue to discover the items that you are selling which in turn increases the sales of your store.

For all these new infrastructure, marketing effort and features that Luulla will be building, we will need to ensure that our fees are inline such that our business can be sustainable. Today, we are making a change to our listing fees to $0.20 USD per item for our Pay As You Go customer. There are no changes to our transaction fees and it will remain at 4.5%. The new fee of $0.20 per listing will ensure that we have sufficient revenue to reinvest into the area of grow, paid ads and new features that will definitely be beneficial to our sellers in the long run.

We want to thank you for all your support during the past one and a half year, and the team is committed to make Luulla a better marketplace each day.

Tommy